Using 77sh constitutes acceptance of this Privacy Policy.
This Privacy Policy applies to all personal data collected and processed by 77sh in connection with the operation of the online gaming platform accessible at 77sh.win, including all products, games, the sportsbook, bingo rooms, and account management services.
This Policy covers data collected from:
This Policy does not apply to third-party websites or platforms that may be linked from the 77sh platform. 77sh is not responsible for the privacy practices of those third parties.
The Data Controller responsible for personal data processed through the 77sh platform is the Operator of 77sh.win, a PAGCOR-regulated entity operating in the Philippines. The Operator determines the purposes and means of processing personal data collected through the 77sh platform and is accountable for compliance with the Philippine Data Privacy Act of 2012.
A designated Data Protection Officer (DPO) has been appointed in accordance with the NPC's registration requirements for personal information controllers. The DPO can be contacted through the details provided in Section 15 of this Policy.
77sh collects the following categories of personal data, depending on your interaction with the platform:
| Category | Examples | Collected At |
|---|---|---|
| Identity Data | Full legal name, date of birth, nationality, government-issued ID number (passport, driver's license, UMID, SSS/GSIS) | Registration & KYC verification |
| Contact Data | Philippine mobile number, email address, residential address (province, city) | Registration |
| Financial Data | GCash account number, PayMaya account details, BPI/BDO/Metrobank account references, deposit and withdrawal transaction records, wallet balance history | Payment processing & KYC |
| Gaming & Betting Data | Game session logs, bet amounts, game results, sports wager history, bingo ticket purchases, session duration and frequency | Platform use |
| Technical & Device Data | IP address, device type and model, operating system, browser type and version, mobile network carrier, screen resolution, session timestamps | Automatic collection (cookies & logs) |
| Communications Data | Live chat transcripts, email correspondence, support ticket content, voluntary feedback | Support interactions |
| Responsible Gaming Data | Self-exclusion requests, deposit limit settings, cooling-off period records, problem gambling referral notes | Responsible gaming tools |
| KYC Document Data | Scanned copies or photographs of government IDs, selfie verification images, proof-of-address documents | Identity verification |
77sh does not collect sensitive personal information as defined under RA 10173 (such as health or medical information, political opinions, or religious beliefs) unless specifically required by applicable Philippine regulatory obligations.
77sh collects personal data through the following methods:
Data you provide directly when registering an account, completing KYC verification, making deposits or withdrawals, contacting support, or participating in promotions. This includes data entered into forms, data submitted as identity documents, and information communicated through live chat or email to the 77sh support team.
Technical data is collected automatically when you access the 77sh platform. This includes IP address, device identifiers, browser type, session start and end times, and pages or games accessed. This data is collected through server logs, cookies, and similar tracking technologies as described in Section 10.
In limited circumstances, 77sh may receive data about you from third parties, including:
77sh processes personal data for the following purposes:
Under the Philippine Data Privacy Act of 2012, 77sh processes personal data on the following legal bases:
77sh may share your personal data with the following categories of recipients:
PAGCOR, the Anti-Money Laundering Council (AMLC), the National Privacy Commission (NPC), the Bureau of Internal Revenue (BIR), and law enforcement agencies where 77sh is legally required to disclose data or where disclosure is necessary to comply with a valid court order, subpoena, or regulatory directive.
GCash, PayMaya, BPI, BDO, and Metrobank receive transaction data strictly necessary to process deposits and withdrawals. Each payment provider operates under its own privacy policy and applicable Philippine financial regulations.
Third-party technology vendors engaged to provide platform hosting, cloud infrastructure, KYC verification, fraud screening, live chat support software, and game content delivery. All such vendors are subject to data processing agreements requiring them to process 77sh player data only on 77sh's instructions and in compliance with Philippine data protection requirements.
Certified game studios and aggregators whose titles are available on the 77sh platform may receive limited technical data (session identifiers, bet amounts, game results) necessary for game operation, settlement, and dispute resolution. No directly identifying data (name, national ID, payment details) is shared with game providers beyond what is technically necessary.
Legal counsel, auditors, and compliance consultants, subject to strict confidentiality obligations, where necessary for legal proceedings, regulatory investigations, or financial auditing.
77sh retains personal data for as long as necessary to fulfill the purposes described in this Policy, or as required by applicable Philippine law. The following retention periods apply:
| Data Category | Retention Period | Basis |
|---|---|---|
| Account & Identity Data | 5 years after account closure | PAGCOR licensing conditions; AMLA record-keeping requirements |
| Financial Transaction Records | 5 years from transaction date | Philippine AMLA (RA 9160 as amended); BIR requirements |
| KYC Documents | 5 years after account closure | PAGCOR and AMLC regulatory requirements |
| Gaming & Betting Logs | 3 years from the relevant session date | PAGCOR licensing conditions; dispute resolution |
| Support Communications | 3 years from the date of communication | Dispute resolution; regulatory audit trail |
| Technical & Device Data | 12 months from collection date | Fraud prevention; platform security |
| Responsible Gaming Records | 5 years after self-exclusion ends or account closes | PAGCOR responsible gaming obligations |
| Marketing Preferences | Until consent withdrawn or account closed | RA 10173 consent-based processing |
Upon expiry of applicable retention periods, personal data will be securely deleted or anonymized in accordance with NPC-recommended disposal procedures.
77sh implements a comprehensive set of technical, organizational, and administrative security measures to protect personal data against unauthorized access, disclosure, alteration, or destruction. These measures include:
77sh uses cookies and similar tracking technologies to operate the platform, maintain session state, prevent fraud, analyze usage, and deliver a consistent experience across devices.
Strictly necessary for the platform to function — including session management (keeping you logged in during your 77sh session), load balancing, and fraud prevention signals. These cookies cannot be disabled without preventing core platform functionality.
Used to measure platform performance and usage patterns in aggregate (e.g., which game categories are most popular, average session durations). Analytics data is anonymized or pseudonymized. You may opt out of analytics cookies without affecting access to 77sh games.
Used to remember your preferences (e.g., language setting, recently played games, UI display options). Disabling functional cookies may affect personalized features but will not prevent access to the platform.
Used to deliver relevant promotional content and measure the effectiveness of 77sh marketing campaigns. Marketing cookies are only placed with your consent. You may withdraw consent at any time through your browser settings or account notification preferences.
You can manage cookie preferences through your browser's built-in settings. Note that clearing cookies will log you out of your current 77sh session.
Under the Philippine Data Privacy Act of 2012 (RA 10173), you have the following rights with respect to your personal data held by 77sh. To exercise any of these rights, contact the 77sh Data Protection Officer as described in Section 15.
77sh will respond to data subject rights requests within thirty (30) calendar days of receipt. Complex requests may take up to sixty (60) calendar days; in such cases, 77sh will notify you of the extended timeline within the initial thirty-day period.
Parents or guardians who believe a minor has registered a 77sh account are encouraged to contact support immediately. Identity verification checks are applied to all accounts; however, 77sh cannot guarantee detection of all attempts to circumvent age requirements.
The primary storage and processing infrastructure for 77sh player data is located in the Philippines. However, in limited circumstances, data may be transferred to and processed in other countries — for example, where 77sh uses cloud service providers, game software platforms, or fraud screening services with infrastructure located outside the Philippines.
Where personal data is transferred outside the Philippines, 77sh ensures that appropriate safeguards are in place in accordance with the NPC's requirements for cross-border data flows, including contractual data transfer agreements that impose obligations on recipients equivalent to those under RA 10173.
77sh does not transfer personal data to jurisdictions that do not provide an adequate level of data protection without appropriate contractual safeguards in place.
77sh may update this Privacy Policy from time to time to reflect changes in applicable Philippine law, NPC guidance, PAGCOR regulatory requirements, or the way 77sh operates the platform. Material changes — those that significantly affect how your personal data is used or your rights under this Policy — will be communicated to registered users via the email or mobile number on file, or through a prominent in-platform notification, no less than fourteen (14) calendar days before the change takes effect.
Non-material updates, such as typographical corrections or clarifications that do not affect the substance of the Policy, may take effect immediately upon publication. The effective date at the top of this document will always reflect the date of the most recent revision.
Your continued use of the 77sh platform after the effective date of any amended Policy constitutes acceptance of the changes. If you do not agree with a revised Policy, you should cease using the platform and request account closure in accordance with the Terms and Conditions.
For any questions, concerns, or formal requests relating to this Privacy Policy or the handling of your personal data by 77sh, please contact our Data Protection Officer through the following channels:
This Privacy Policy was last updated on 1 January 2026. To review the Terms and Conditions governing your use of the platform, visit /terms-conditions.
Six concrete measures that define how 77sh handles every Filipino player's personal information.
77sh processes all player data in full compliance with Republic Act No. 10173 and the regulations of the National Privacy Commission. A designated Data Protection Officer oversees compliance and handles all data subject rights requests within the statutory timeframes.
Every data transmission between your device and the 77sh platform is protected by industry-standard 256-bit SSL/TLS encryption. Sensitive data fields stored in 77sh databases — including national ID references and payment account details — are encrypted at rest using current cryptographic standards.
77sh does not sell, rent, or exchange your personal data with any third party for commercial purposes. Data sharing occurs only with regulated payment providers like GCash and PayMaya, PAGCOR and AMLA-mandated authorities, and technical service providers bound by strict data processing agreements.
77sh honors all eight data subject rights under RA 10173 — access, rectification, erasure, objection, portability, consent withdrawal, NPC complaint, and the right to be informed. Submit a rights request to the DPO through support; responses are provided within thirty calendar days as required by Philippine law.
77sh retains personal data only for as long as legally required — primarily five years for KYC and financial records under Philippine AMLA requirements, and shorter periods for technical data. Data is securely deleted or anonymized when retention periods expire, following NPC-recommended disposal procedures.
77sh maintains a documented incident response plan aligned with NPC breach notification requirements. In the event of a data security incident affecting personal data, affected players will be notified within the timeframes required under RA 10173, with clear information about what data was involved and what steps are being taken.
Now that you understand how 77sh handles your personal data, you can play with confidence. Every Filipino player on the platform benefits from PAGCOR-regulated operations, Philippine Data Privacy Act compliance, 256-bit encryption, and a no-data-selling policy. GCash and PayMaya accepted. Strictly 21 and above.
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